CATEGORY: Design
SOFTWARE: Figma
SERVICES: User Research, UI/UX Design, App Design
WEBSITE: n/a
01. The Challenge
When a Canadian leader in unified commerce approached us about designing a tablet app to improve their in-store bridal experience we were excited to tackle the project. They had seen a increased drop in diamond engagement sales, and after we improved their digital experience they wanted to provide something similar to help boost their in-store sales. However, after budget delays, and pausing and re-starting the project due to internal challenges, the timeline to produce the designs came down to only a few weeks for the complete research, design and approval process.
02. The Solution
With the deadline fast approaching, we got to work designing a tablet application that would seamlessly integrate into the sales professionals regular work flow. Providing a solution that would be easy to use and would meet the needs of the sales staff and in-store clients. Creating a visually appealing app that allowed sales professionals to quickly quote a client their ideal ring. Whether the client comes into the store with an ideal ring/mount or stone, the sales professionals can quickly and easily show the client their ring, quote them a price and provide them a printed or emailed quote that they can come back to. Not only that but we also designed a client profile to house the provided quotes so they can be easily found, and to quickly search for clients in the database to ensure we reduce duplicates and provide sales professionals they need to communicate with each other across the client journey.
WOW where have you been hiding this guy! Can he do all of our designs?!!!
– MONTREAL STORE MANAGER
03. The Result
After the short turn around, the results were shock and aw. Initial testing provided to the sales professionals elicited more joy than we could have expected as we walked them through the product. Met with one repeated sentiment… WOW!!! Both sales professionals and high level stakeholders were all amazed at the product we provided in such a short turn around time.
